

If the feature sounds familiar, that's because iOS users have already had access to a similar private browsing experience with Apple's App Tracking Transparency. To use the new feature, all users have to do is update the latest version of the Android app, open settings, select "App Tracking Protection," and follow the instructions. (opens in a new tab) (Opens in a new tab)Īccording to DuckDuckGo, the average Android user has 35 apps on their phone with 1,000 to 2,000 tracking attempts made every day. The feature, which launched in beta for a limited number of users about a year ago, (Opens in a new tab) has now added the ability to see what personal data trackers are trying to collect. On Wednesday, DuckDuckGo announced that App Tracking Protection, a beta feature that helps block third-party trackers in your apps even if you're not using them, is now available for all Android users. Lest we forget, Google is being sued for signing users into Chrome if they use the browser to visit any Google-owned website, all in the name of convenience and a passwordless future.The search engine DuckDuckGo is made for those concerned with privacy - and it just got a bit more private. Google benefits because it can then serve you accurately targeted ads, and the partner website or service benefits because it earns from the ad income.

Other websites and services are also using similar methods, prompting users to sign in with their Google accounts.ĭuckDuckGo paints a particularly cynical picture of the rise of such Google sign-in requests, suggesting that Google's promoting its tool as a win-win, letting it manage the tracking while sites reap the rewards. It's nigh impossible to scroll through Instagram or Twitter without an account - both apps hide content and continually prompt users to sign in before proceeding.

Plenty of sites these days are particularly aggressive when it comes to asking users to log in. This mode actively suppresses those spammy sign-in prompts which detract from the user experience and tempt visitors to consent to Google-backed tracking, DuckDuckGo’s browser and extensions now offer what it's calling Google Sign-in Pop-Up Protection.
